It’s still almost five months before the Colorado Open Championship is contested under the banner of its new title sponsor, but big changes are already in place.
On Tuesday at Topgolf Centennial, tournament organizers announced that the purse for this year’s CoBank Colorado Open will double from 2015, with the winner taking home a record $100,000, more than quadruple the $23,000 check Jimmy Gunn claimed for winning last summer’s tournament at Green Valley Ranch Golf Club.
The $250,000 purse this year far exceeds the previous record for the Colorado Open — the $180,000 the tournament paid out in 2000 and 2001. The winners those years, Scott Petersen and Brett Wayment, respectively, each made $32,400. In fact, the CoBank Colorado Open now has the distinction of having the largest purse among all the state opens, according to Kevin Laura, CEO of the Colorado Open Golf Foundation. Some of the highest purses in comparable events are $190,000 for the Waterloo Open, $165,000 for the Long Beach Open and about $151,000 for the Texas State Open.
“Players are going to view (the Colorado Open) as one of the best — if not the best — state opens in the country,” said Petersen (left), who has a Web.com Tour victory to go with his Colorado Open win. “With the purse increase … everybody’s going to want to come now.
“Growing up here, the tournament had all these great players — Senior Tour players, PGA Tour players (including World Golf Hall of Famers Sam Snead, Phil Mickelson, Billy Casper, Hale Irwin and Fred Couples). We’re going to start to get back to that.”
That thought was seconded by another former University of Colorado golfer, current Metropolitan State University of Denver women’s coach Ben Portie, who won the Colorado Open in 2011. Portie sees just about anyone who isn’t exempt on the PGA Tour, Web.com Tour or PGA Tour Champions as a possibility for the Colorado Open.
“Every good professional golfer will want to come here the end of July,” said Portie (left). “And if they’re not in the event, they’ll want to qualify. I always thought this was my major, being from Colorado. But this will make it even better.”
Last year, after four-time PGA Tour winner Notah Begay and other prominent PGA Tour veterans such as Shane Bertsch and Chris Riley noted how well the tournament was run and that the event could draw an even stronger field with a larger purse, his words weren’t lost on Colorado Open Golf Foundation founder Pat Hamill.
“Pat challenged me when he said he wanted to double the purse,” Laura said. “I swallowed hard. And when he said he was thinking about $100,000 for the winner, I swallowed even harder.”
But Laura put together a plan that’s become a reality.
“Getting first place to $100,000, it makes me want to go work on my golf game,” joked Hamill (left). “$100,000 is significant. There’s no other open in the country that has that amount. I think we’re going to get a lot of Web.com players.”
And how will Colorado Open organizers come up with the additional prize money?
Laura said two-thirds of the increase will come through new sponsorship deals with eight companies — including Oakwood Homes, where Hamill is CEO — and the remaining third through increased entry fees. The professional entry fee for the championship will increase to $600 from $400, and the fee for entering the qualfiers will jump to $250 from $175. More than a third of the 156-person field is filled through qualifying tournaments. This year’s qualifying events for the July 21-24 Colorado Open at Green Valley Ranch Golf Club are scheduled for July 6 at Inverness Golf Club in Englewood, July 12 at Eagle Ranch Golf Club in Eagle, and July 14 and 18 at Legacy Ridge Golf Course in Westminster.
This year’s Colorado Open will be the 52nd. It debuted in 1964 at Hiwan Golf Club in Evergreen and has been held every year but one since (2003).
Since the Colorado Open Golf Foundation was formed and started running the event in 2004, the tournament has consistently featured a $125,000 purse. Now the winner alone will earn six figures.
“That first place of 100 grand — that in itself is going to grab people’s attention,” Petersen said. “That can do a lot of things for you. That’s a lot of money.”
Given the dramatic increases in the purse and the winner’s portion, suffice it to say that Colorado Open officials expect some notable names to compete in July at Green Valley Ranch. More than 60 percent of the hike in the purse will go to the champion that week.
“I think we’ll be creating a lot of buzz,” Laura said.
Registration for the 2016 Colorado Open and its four qualifiers opened on Tuesday — as did registration for the CoBank Senior Open (June 1-3) and the CoBank Women’s Open (Aug. 31-Sept. 2). For more information, CLICK HERE.
Speaking of the Women’s Open, Hamill said one of the next priorities for tournament organizers will be to increase the purse for that event, which currently stands at $60,000, plus $15,000 for the pro-am.
