In a survey conducted for last week’s sixth annual Caddie Summit held at Cherry Hills Country Club, the total number of caddie loops recorded in Colorado last year was 38,559.
Not surprisingly, more than 95 percent of those loops came from either private clubs or resorts, with caddie-friendly Cherry Hills alone accounting for almost 30 percent of the state’s total.
On the other hand, a notable number of public courses in the state feature some sort of organized caddie program, though almost all of them are very modest in size.
And this year, that number will increase as the Solich Caddie & Leadership Academy starts a small pilot program in Grand Junction at Lincoln Park and Tiara Rado (READ MORE), both municipal courses.
Among the other Colorado public courses that have caddies available through a formal program are CGA-owned CommonGround Golf Course in Aurora, Green Valley Ranch Golf Club in northeast Denver, and five City of Denver courses: City Park, Willis Case, Wellshire, Kennedy and Overland.
In the case of CommonGround and the Grand Junction courses, the caddie programs are part of the Solich Caddie & Leadership Academy, which also has a chapter at the private Meridian Golf Club. As for the City of Denver facilities and GVR, they’re linked with The First Tee chapters of Denver and GVR.
Suffice it to say caddie programs in Colorado are by no means limited to private and resort courses.
“You’ve got to build the demand for (caddies) at a public course,” said Kevin Laura, the president of GVR who attended the University of Colorado on an Evans Scholarship for caddies. “Public golfers don’t expect to take a caddie, but we (at GVR) have 40 percent walkers.”
Laura said GVR caddies accumulated a total of about 125 loops in 2016, with roughly half of them coming through the three CoBank Colorado Open championships held at the club — the Open, Women’s Open and Senior Open.
Of course, CommonGround Golf Course has proven to be the gold standard for caddie programs at Colorado public courses. Thanks to being the original home of the Solich Caddie & Leadership Academy — which promotes the use of caddies by paying the base caddie fees through an educational grant, with participating golfers having the option of adding a tip — CommonGround was the site of 1,108 caddie loops in 2016. To put that number into perspective, less than 10 private clubs produced more caddie loops.
“Admittedly it’s a subsidized program so we’re trying to create a culture or an awareness that wouldn’t otherwise exist,” said CGA executive director Ed Mate, who’s also a CU Evans Scholar alum. “We know the economics of a caddie program at a public facility just don’t mesh. That’s the most important underpinning of the Solich Caddie & Leadership Academy: it is subsidized. I think we need to be very sensitive to any unintended consequences of making subsidized caddie programs the norm. I don’t think that should be. Ultimately, we want these independent contractors working for the players. But if we can use the subsidies smartly to kind of fill that pipeline …
“Our intention with that (Solich) program is to generate applicants for the Evans Scholarship. That’s a separate and distinct goal from having healthy caddie programs. Most people in that (Caddie Summit) room recognize the value that our society can benefit from by having kids that are hard-working and that have the ability to communicate — and not (just) on a phone or an app or whatever.”
The Solich Academy, named for philanthropists and ES alums George and Duffy Solich (the latter being the Western Golf Association’s state chairman), isn’t just a caddie program. A major component of the Academy is that all of the caddies are required to attend weekly leadership classes and do volunteer community-service work each summer. And, as Mate noted, the hope is that some of the participants will become good candidates for the Evans Scholarship at CU.
Laura, a former CGA president, certainly has seen how successful the Solich program has been. And he hopes GVR can offer something similar.
“We’ve applied for a grant through the Colorado Golf Foundation about doing what they do at CommonGround — saying ‘Take a caddie, we’ll pay for it,'” Laura said. “The kids really want to loop more. They just don’t have the demand and it’s really frustrating. But if we had all six or eight of our kids waiting to get out and our golf shop was actively trying to push it, they would come four to five days a week if the players are going to take the kid because the base rate is covered.
“Those kind of ways to create demand by eliminating the cost factors, that can work at a public, private, resort — any of those courses. We’re hoping to be able to do that with some financial support. We can double and triple our number of loops if we just have that hurdle (eliminated). That’s why CommonGround is so great because you know you can get a caddie and just pay a tip. A $20 or $30 tip is well worth it, but if someone is looking at a $50 or $60 fee on top of their $50 or $60 public green fee, that’s where a decision is made and most of the time it’s against taking a caddie.”
The Colorado Golf Foundation, by the way, was founded with a $2 million gift from George and Carol Solich.
“We’re trying to get our sea legs around the foundation, but we’re very much open to (Laura’s idea regarding GVR),” Mate said. “I love the (idea of a potential) partnership with The First Tee because they already have kids who know golf. They’re looking for programming for kids who get to be 13-14 years old; that’s when they kind of fizzle out with The First Tee. And I think they lose them because they have to start earning money. So what a great segue — from knowing the game and having the base knowledge (to caddying regularly). I’d love to have a lot of First Tee kids in our program. That would be awesome.
“That’s one other thing that’s being discussed: How can we scale the Solich program nationwide? We’re not saying that; the World Golf Foundation has started a discussion around this. Is there some place for a nationally-supported caddie initiative? The fact that that conversation is going on is encouraging for sure.”
Strong Showing for Caddie Summit: More than 50 people attended last week’s Caddie Summit, presented by the CGA. That included representatives of 18 courses/clubs in Colorado that feature a caddie program.
The Summit is held annually to discuss various issues regarding caddies, including best practices; to release results of the survey of caddie clubs; and give updates on caddie-related programs in the state. That includes the Solich Caddie & Leadership Academy and the full-tuition and housing Evans Scholarship.
This time around, there was also a caddie club profile, with head professional Bryan Heim discussing the situation at Columbine Country Club, where a once-thriving program largely went away for a while but has been brought back, to the point that now it features 40-50 caddies accumulating about 1,300 total loops annually.
Also, there was a talk by Boulder-based Evans Scholar alum Jeremy Stroiman, the CEO of a company he and his twin brother Jason run that was named after the scholarship: Evans Senior Investments, which deals with senior housing and skilled nursing solutions.
Heim, for one, always gets a few useful tidbits out of the Caddie Summit.
“If nothing else it gives you a check and balance — some new ideas to say, ‘Hey listen, have we thought about that or that’s maybe a better way of doing something’,” Heim said. “It gets your wheels turning a little bit just to make sure we’ve got that down or we’re doing this.”
Each clubs which sends multiple participants to the Summit receives a $500 grant for its caddie program from the Colorado Golf Foundation.
“I thought it was our best one yet,” Mate said of the 2017 Caddie Summit. “The attendance was great. We didn’t stretch the agenda. Like they say about a vacation, it’s always better when you wanted to stay a little longer. I felt like that best practices discussion could have gone on longer. But I filled up my notepad of notes and I hope everybody else did too.
“There was some inspiration in this one that we haven’t had in the past, with Jeremy (Stroiman). Janene Guzowski (a new CGA board member who chairs the caddie committee) has brought some great new energy. It’s great to have more voices and not just have a few of us drone on. I thought it was very successful.”
